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BroadSign In The News
It's time for Brazil's media buyers to take full advantage of the matured DOOH media: Brian Dusho.
Sao Paulo, Brazil, May 14, 2009.
BroadSign's CEO Brian Dusho will promote DOOH to major Brazil's media buyers, explain metrics and emerging standards.
Brian Dusho will be a key speaker at the first-of-its kind gathering of the largest media buyuing firms, agencies and marketers.
The high-profile seminar will take place on May 19 in São Paulo.
The event is organized by ABDOH - Association of Brazilian Digital Out-ofhome media - an equivalent of OVAB in Brazil(http://www.abdoh.com.br/); and is sponsored by LG (www.lge.com.br) and Terra networks (www.terra.com.br). The panel includes executives from McCann Erickson, Giovanni+DraftFCB, Reckitt & Benckiser and the research firm Ipsos Marplan, that will be releasing first results of a one-year study in the segment.
On May 21 Brian Dusho will be a featured speaker at the 4th International Media Forum in Rio de Janeiro, organiozed by Grupo de Mídia (http://www.midiarj.org.br/).
The speakers' list also includes:
- Senior VP Turner Latin América
- Local Vice Chairman McCann Worldgroup
- CEO Ibope Mídia (Largest local research firm)
- President Yahoo Brasil
- Media Director for JWT
For more details click here
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